<\/p> Polyester does not break down in the ocean so it can never be cleaned up by nature. It leaves its impact while it slowly erodes our planet - with our permission. Organic cotton,<\/strong> on the other hand, is a biodegradable, natural material. That means no pollution on land or in the sea! KA$HIT FITZ products use no plastic whatsoever <\/strong>(shown above).<\/strong><\/p> <\/p> <\/p> <\/p> <\/p> 150 million trees are turned into fabric per year. The base for materials like rayon and viscose wastes approximately 70%<\/strong><\/a> of the trees<\/strong> they're made from. On our organic cotton farms, every part of the plant is used. <\/strong>The leftover seeds are pressed into cakes which are sold for organic cow feed and vegetable oil is squeezed out for use in food products.\u00a0Water is never wasted but <\/strong>most of our trees are<\/u><\/strong><\/a>!<\/strong><\/p> <\/p> <\/p>![\"\"](\"https:\/\/images.teemill.com\/v7chki9wvbwu1qb0uvbhkmq2gra4brw4eiy9dyvsrbpd5d8n.png.jpg?w=680&h=auto\" "\\"82262012\\"")
The proportion of synthetic fibers in clothing has gone up to 60%<\/a> in 2019. Synthetic fibers don't biodegrade (DO NOT<\/u><\/strong> break down healthy enough for the earth) and will be around for hundreds of years. By contrast, our products - your fitz and packaging are always made from plants, not plastic. <\/strong><\/p>
Washing clothes releases <\/a>the equivalent of 50 billion plastic bottles of microplastics every year, each tiny fiber <\/a>is small enough to be absorbed by plankton and go upwards into our food chains. So ultimately, it goes like this; production of plastic fibered garments, then washed by its owner, water is passed through many drains - yet still holds tiny plastic molecules, which is then drunk by us or absorbed through fish gills (which we eat, btw).<\/p>![\"qpJI2Q3vRPibLkItfM8x62TaRB1Ql3GV9FvcEUFpKHePvFb1.jpeg.jpeg?w=1140&v=2\"](\"https:\/\/images.teemill.com\/qpJI2Q3vRPibLkItfM8x62TaRB1Ql3GV9FvcEUFpKHePvFb1.jpeg.jpeg?w=1140&v=2\")
<\/p>The Waste<\/strong><\/h3>
Most clothes are designed to be thrown away<\/a>, instead of preserving the material. Our products are designed from the start to be sent back so they can be remade into new products, again and again - this is called a circular economy. <\/strong><\/p>![\"\"](\"https:\/\/images.teemill.com\/deqvr77yepvztopqcbxgwnl2g95byfmmml7kofrzvmupzimb.png.jpg?w=680&h=auto\" "\\"82196719\\"")
The average person also buys 60% more items of clothing a year than they did 15 years ago. This means that clothes are kept for half as long, according to Greenpeace<\/a>. However, our products are <\/strong>specifically designed <\/strong><\/a>to be versatile and timeless, instead of going after short-term trends.<\/em><\/p>
In the UK alone<\/a>, textile waste is worth \u00a3140m and three hundred thousand tonnes<\/em> <\/u>of clothing still ends up in household bins<\/a> per year. While recycling leads to a little bit more use of a particular material, it doesn\u2019t close the loop and prevent waste for good. You can return any product from our store<\/strong> to be remade into something new as part of our circular economy so it never goes to landfill.<\/strong><\/p>![\"\"](\"https:\/\/images.teemill.com\/h1jt0ckqul0ua9jgtyszbesk3hnpw8ddewfcv0oe2jslqu6f.png.jpg?w=680&h=auto\" "\\"81727135\\"")
<\/p>
Combine the fact that <\/strong>15%<\/strong><\/a> of clothing is wasted at the cut-off stage of production with the knowledge that clothing production has <\/strong>doubled<\/strong><\/a> since 2000, <\/strong>with fashion companies releasing more and more collections <\/a>every year. It's easy to see why there are mountains of waste piling up. The hard part is seeing the solution can't simply be to slow down fashion as we'd be heading the same way, just slower. So here at KA$HIT FITZ, we joined the circular system instead by remaking worn-out material.<\/strong><\/p>Sustainable consumption<\/strong><\/h3>
![\"\"](\"https:\/\/images.teemill.com\/dcv2za0xjkqbzko7x5ivqxm0cv19rykbj5vqskgs5y1wrpg5.png.jpg?w=680&h=auto\" "\\"82196798\\"")